Mega Endang Citrawarna by 6,700 Participants
Mega Endang Citrawarna by 6,700 participantsColours Of 1Malaysia 2013 showcases the country's unique tourism products
KUALA LUMPUR, 25 May 2013 - Mega Endang Citrawarna that has been performed by 6,700 participants was the highlight in the biggest tourism parade, Colours of 1Malaysia 2013, the Ministry of Tourism and Culture Malaysia's signature event.
The event is graced by Seri Paduka Baginda Yang di-Pertuan Agong, Almu'tasimu Billahi Muhibuddin Tuanku Alhaj Abdul Halim Mu'adzam Shah Ibni Almarhum Sultan Badlishah and Seri Paduka Baginda Raja Permaisuri Agong, Tuanku Hajah Haminah. Also present is YB Dato' Seri Mohamed Nazri Abdul Aziz, Minister of Tourism and Culture.
With the tagline "Visit Malaysia Year (VMY) 2014 - Celebrating 1 Malaysia Truly Asia", the annual tourism parade will feature a colourful parade which consists of dazzling floats and multicultural dances in 15 segments which highlights Malaysia's tourism products and its diverse communities. These include:
- Ministry of Tourism and Culture Malaysia
- Eco-Tourism
- Homestay
- Sports Tourism
- Shopping
- Malaysia Contemporary Art Tourism
- Heritage
- Parks and Gardens
- Magic of the Night
- Fabulous Food 1Malaysia
- Cuti-Cuti 1Malaysia Dance
- Malaysia Truly Asia Festival
- "Mega Endang Citrawarna"
- Celebration Visit Malaysia Year (VMY) 2014
- "Joget Lambak"
The year 2014 has been designated as Visit Malaysia Year (VMY) during which we aspire to bring in 28 million tourists to the country.
Promoting Malaysia as a tourist destination is a national mission, as reiterated by YAB The Prime Minister of Malaysia, Dato' Sri Mohd Najib Tun Abdul Razak during the launch of Visit Malaysia Year 2014 Promotional Campaign in the month of January. The hosting of VMY 2014 as well as the designating of 2013 as a preparatory year is timely as a means to boost tourist arrivals.
The event is expected to draw over 100,000 spectators, both locals and foreigners, to witness the festivities.
About 248 delegates from Tourism Malaysia's Mega Familiarisation exercise are also expected to attend and witness one of the biggest tourism parades ever. Members of the media from the MegaFam exercise include writers, reporters and journalists from Brunei, Cambodia, Indonesia (Jakarta and Medan), Laos, Philippines, Singapore, Thailand (Bangkok and Phuket), Vietnam (Hanoi and Ho Chi Minh), China (Shanghai, Beijing and Chengdu), Japan (Tokyo), South Korea, Bangladesh, India (Chennai), Sri Lanka, Egypt, Iran, Kingdom of South Arabia, South Africa, Canada, France, Germany, New Zealand and Turkey.
RTM 2 will be broadcasting the festival live from 8.30 pm until 10.30 pm.
The finale would be a VMY-themed performance and the "Joget Lambak" by the public and tourists.
The event starts as early as 5.00 pm on the 25 May 2013 with a pre-show. Local artists who performed include Ella, Jimmy Palikat, Datuk Khadijah Ibrahim and more.
The 1.5 km parade will start at Jalan Raja and head towards Jalan Raja Laut, moving along through Jalan Isfahan and Jalan Tuanku Abdul Rahman before heading back to Jalan Raja and ending at Dataran Merdeka.
About Colours of 1Malaysia
The Colours of 1Malaysia is a collection of street performances that was first launched in 1999 by the Ministry of Tourism to highlight Malaysia's tourist attractions as well as to showcase Malaysia's cultural heritage through music, song and dance.
The annual event was first held at Dataran Merdeka with cultural performances from each state. In 2004, the event moved to the National Stadium in Bukit Jalil, maintaining the original Street Performance theme.
The 2005 edition was held at Stadium Merdeka while the 2006 edition at Dataran Merdeka. In 2007, it was held at Putrajaya Boulevard before returning to its original venue, Dataran Merdeka in 2009.
In 2010, a Mega Dikir Barat performance by 5,500 participants was given the recognition by the Malaysia Book of Records for the largest number of participants in a show.
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Prepared by Corporate Communications Unit, Ministry of Tourism and Culture Malaysia
For further information, please contact T: +603 - 8000 8000 or email: info
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